Brand story

The founder of Crisella, have lived and worked in New York and in the watch and jewelry industry for over a decade. The first Crisella showroom and workshop was opened in New York in 2012. Our first flagship retail outlet was opened in Hong Kong in 2014 at Harbour City. 

Crisella is a fashion jewelry brand that celebrates delicate beauty and detailed craftsmanship and occupies a new category segment - affordable luxury.

In Crisella, we believe in dreams.  We see beauty in every little thing in life.  Our designs are inspired by fairy tales, dreams and everything that is magical.   We use high quality material in all of our products. 

Our designs are delicate, elegant and focused on the detailed craftsmanship that is typically only found in luxury brands.